DESIGN WEEK

An oldie but a goodie. We were tasked with creating the promotional video for Design Week 2010 in Vancouver BC. The theme of the conference was 'Defining the Value of Design'. So we designed a new type of currency and brought it to life.

To create this piece, we first created the full animation digitally, and then printed out each frame to create over 2200 custom-designed bills that were fed through a money counter and filmed in real time.

I keep this piece on my site because in this world of ChatGPT and generative AI, I still love stop motion and analog, in-camera executions.