keri zierler, creative director

 War Child provides the education, opportunity and justice that children in areas of conflict need to break the cycle of poverty and violence. Where childhood thrives, war does not.

The PSA, shot on location in South Africa with a crew of volunteers, many of whom had personal experience with war and violence, was named one of Huffington Post Canada's 'Top 10 Ads of the Year'; It was also recognized by the Marketing Awards and Applied Arts.